Informing Dissemination Research: A Content Analysis of U.S. Newspaper Coverage of Medical Nanotechnology News

Yulia A. Strekalova

This study examined nanomedicine coverage by the elite and regional U.S. newspapers. The study sought to study prevalent topics; examine time, risk and benefit, thematic and episodic, and societal and personal impact frames; and identify dominating overarching themes. Technology application and economic consequence were dominant topics, but contrary to the studies of other emerging technologies, regulations and moral issues were the least discussed topics for nanomedicine. A variety of data analytic techniques, including cluster analysis, were performed to analyze data. The analysis has identified three themes, Technology Prospects, High-Risk High-Reward, and Investment Costs, that dominated nanomedicine coverage.

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